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Blog marketing [electronic resource] : the revolutionary new way to increase sales, build your brand, and get exceptional results / Jeremy Wright
- 作者: Wright, Jeremy.
- 出版: New York : McGraw-Hill c2006
- 主題: Marketing--Blogs. , Blogs--Economic aspects.
- ISBN: 0072262516 、 9780072262513 、 9780071479509
- URL:
Click for full text (McGrawHill)
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讀者標籤:
- 系統號: 005158398 | 機讀編目格式
館藏資訊
All companies, large and small, know that reaching customers directly is essential to success. This book reveals how any company can use blogs to raise its visibility and transform internal communications.
內容註
Blogging basics -- Getting into the blogging mindset -- The power of blogs for business -- How your company can use blogs -- How to market your company using blogs -- Using blogs to increase internal communication -- Find out what's being said about your company & products -- Participating in your blog -- Dealing with negativity -- How to succeed in your blogging -- The future of business blogging
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