Wedding planning & management [electronic resource] : consultancy for diverse clients / Maggie Daniels and Carrie Loveless.
- 作者： Daniels, Maggie 1969-
- 其他作者：
- 其他題名：
- Wedding planning and management
- 出版： Burlington, MA : Butterworth-Heinemann c2007.
- 主題： Consultants , Wedding supplies and services industry--Management. , Wedding supplies and services industry. , Weddings--Planning. , Electronic books
- ISBN： 0750682337 、 9780750682336
- URL：
An electronic book accessible through the World Wide Web; click for information
- 一般註：Electronic reproduction. Amsterdam : Elsevier Science & Technology, 2009.
- 書目註：Includes bibliographical references and index.
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讀者標籤：
- 系統號： 005164302 | 機讀編目格式
館藏資訊
Providing a comprehensive introduction to the planning and management of weddings, this text looks at the historical, religious, cultural, economic and political influences on wedding planning.
摘要註
Wedding Planning and Management provides a comprehensive introduction to the planning and management of weddings. Looking through an event management lens, Maggie Daniels and Carrie Loveless thoroughly explore the foundations, practice, and business of wedding planning. They include over 50 case studies, provide planning checklists, and set standards for best practice. The emphasis on diversity encompasses traditions from cultures around the globe. The book is designed so that consultants, brides, grooms, vendors, scholars, and those simply fascinated by weddings can appreciate and apply the material. Visually stunning with over 150 images captured by award winning photojournalist Rodney Bailey, the full color pages lavishly illustrate concepts and spark the imagination. Award Winning Book, Best of Category: http://www.bbboston.org/pageAboutUs_BookShowWinners.cfm?showYear=2008 As featured on ABC News Nightline and United Press International * The first textbook on wedding consulting, with pedagogical features like introduction of theory, illustration through case studies, worksheets, checklists * Places wedding planning and management into a larger events management context * Provides practical resources and best practices for wedding consulting.
內容註
Role and scope of wedding consultancy; Weddings, religion and culture; History and hegemony; The mediated construction of weddings; The changing family, law and politics; Weddings, economics and community development; Regional distinctions and etiquette; Weddings and tourism; Primary and secondary clients: Budgets and responsibility; Timelines, forms and schedules; Determining the vision: Theme, destination and site selection; Food, beverage and the wedding cake; Wedding attire and the bridal party; The ceremony; Floral