策略行銷分析 : 架構與實務應用 = Strategic marketing analysis : framework and practical applications / 邱志聖著
策略行銷分析 : 架構與實務應用 = Strategic marketing analysis framework and practical applications / 邱志聖著
品牌策略與管理 = Brand strategy and management / 邱志聖著
行銷研究 : 實務與理論應用 = Marketing research : practice and theoretical applications / 邱志聖著