行銷管理概論 : 探索原理與體驗實務 = Essentials of marketing management : principles and practices / 曾光華著
行銷管理 : 理論解析與實務應用 = Marketing management : theory and applications / 曾光華著
與創意做朋友[DVD] [錄影資料] : 知識經濟與創意思考 = Befriend with creativity : knowledge economy and creative thinking / 曾光華主講
啟動創意的心智[DVD] [錄影資料] : 談影像、故事與創意思考 = Key to creativity : pictorial image, story, and creative thinking / 曾光華主講
行銷管理 : 理論解析與實務應用 = Marketing management : theory and applications / 曾光華著.